(Introductory scene from the music video of the #BestDoneisFun jingle by Taiwan Excellence PH.)
The social media movement showcases the Taiwanese culture of enjoyment in excellence in all aspects of life, motivating Filipinos online.
Garnering over four hundred and eighty thousand views and more than four thousand comments, the #BestDoneisFun jingle and music video rouses Filipinos on Facebook to be inspired by this anthem of excellence.
What’s the meaning of #BestDoneisFun?
The online movement spotlights a common perspective in Taiwan–where aiming for excellence is seen not as a stressful chore, but an enjoyable activity.
In a social media contest hosted by Taiwan Excellence PH, hundreds of Filipinos online were given the opportunity to share their inspiring, proudest moments–such as those with moving stories as parents, resilient Pinoys working hard to achieve their career dreams, and even people who share their journey overcoming lifelong struggles.
(The cast of the #BestDoneisFun online video series by Taiwan Excellence PH. From left to right: Kat Galang, Billy Jake Cortez, Divine Aucina, Ar Angel Aviles.)
#BestDoneisFun Episodic Short-Form Video Series
Following the #BestDoneisFun music video, Taiwan Excellence PH is also currently releasing an episodic, short-form video series on social media starring beloved internet celebrities such as Kat Galang, Billy Jake Cortez, Ar Angel Aviles, and Divine Aucina. The series highlights the socio-cultural practices and fun facts about how the #BestDoneisFun in Taiwan.
In Episode 1 of the series, the story brings to the screen the Taiwanese practice of being on time as a form of respect to others–portrayed in the form of a romantic comedy.
Following the meet-cute of main character Jessie and her crush from Taiwan, Episode 2 depicts her daydream of two of them in the future–complete with their long-lasting electronics made possible by the high quality of semiconductors from Taiwan.
The most recent episode continues the story by presenting “green flags” in a partner, showcasing Taiwanese traits such as strong work ethic, warm hospitality, and being family-oriented.
(Scene from the music video of the #BestDoneisFun jingle by Taiwan Excellence PH.)
The episode series is ongoing on social media–promising more fun facts about how the #BestDoneisFun in Taiwan, portrayed through entertaining short-form videos. Stay tuned as the next episode to be released follows the main characters looking for their next travel destination, later finding out about the cold beaches of Taitung and Hualien in Taiwan. More interesting details about Taiwan will also be brought into the spotlight in other succeeding video episodes–such as the one hundred percent implemented ban on plastic cups in cafes in Taiwan. The finale of the #BestDoneisFun series will also feature the unique yet world-famous street food delicacy in Taiwan: Stinky Tofu.
About Taiwan Excellence
Taiwan Excellence Awards was launched by the Ministry of Economic Affairs (MOEA), Taiwan, R.O.C. in 1993. All products carrying this symbol have been selected for specific Taiwan Excellence Awards based on their excellence in R&D, design, quality, and marketing through a rigorous selection process. Therefore, they symbolize exquisite, innovative Taiwanese products. Selected by the government, the award-winning entries represent the epitome of Taiwanese industrial prowess and the perfect image of excellent product quality. The Taiwan Excellence symbol is recognized worldwide as it is trademarked and promoted in 106 countries and regions.
Please visit https://www.taiwanexcellence.org/en for more information.
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